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AGROBANK – Charting a New Path to Sustainable Growth

Created Nov 01 2019, 10:45 AM by Fotios Stravoravdis

A case study by the Cambridge IF Analytica.

Flipping through the latest data on the bank’s performance, Wan Mohd Fadzmi Wan Othman, President and CEO of Agrobank, found himself recounting the excitement leading up to this moment. Agrobank had just completed its first phase of transformation and is now all geared up in rolling the second phase. Since joining Agrobank in 2011, Wan Mohd Fadzmi has been at the forefront of the bank’s transformation journey, which hasn’t been easy especially when dealing with legacy issues. It is a journey requiring commitment, a mindset shift and significant amount of effort as well as full participation in pursuit of a compelling transformation vision. In fact, the transformation journey was an extension of the strategic direction taken back in 2008 when Agrobank was corporatized and rebranded from Bank Pertanian Malaysia Berhad (BPMB) to its present name. Agrobank’s transformation was not an ordinary one.